![]() It makes sense then that WhatsApp is the most popular messaging app used by companies. It might be easy to discount this as a pandemic blip, but consider this: 55 percent of the app’s users fall into the coveted 18-35 age bracket, and messaging channels increasingly have the highest rates of customer satisfaction. Here’s an eye-opening fact: according to Zendesk’s 2021 Customer Experience Trends report, the number of support tickets on WhatsApp rose by 101 percent in 2020. ![]() ![]() A complete guide to WhatsApp for Business
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